Zumiez: Action Sports Retail Thriving in Syracuse and Central New York
Zumiez, a powerhouse in the world of action sports apparel and gear, has carved out a niche for young enthusiasts seeking
skateboards, snowboards, streetwear, and accessories. Founded in 1978 by Thomas Campion and Gary Haakenson in Seattle,
Washington—originally under the name “Above the Belt”—the company has grown from a single store to a multinational chain, going public
in 2005. Today, under CEO Richard M. Brooks, Zumiez focuses on brands that resonate with skate, snow, and surf cultures, offering
everything from exclusive collabs to everyday essentials like Empyre clothing, Converse shoes, and adidas gear. With a commitment to
individuality and community, Zumiez stores often host events like skate demos and contests, fostering a vibrant scene for riders and
fashion-forward shoppers alike.
In the Syracuse and Onondaga County area, Zumiez serves as a go-to spot for locals embracing the region’s mix of urban energy and outdoor
adventures. Central New York, with its proximity to lakes, hills, and cities, provides ample opportunities for skating parks in summer
and snowboarding spots in winter, making Zumiez’s offerings particularly relevant.
• The Heart of Syracuse: Zumiez at Destiny USA
9564 Destiny USA Drive, Suite E105,
Syracuse, NY 13290
315-466-0166
At the center of it all is the Zumiez store in Destiny USA, Syracuse’s massive shopping and entertainment complex.
This outpost opened its doors to cater to the area’s youth culture. Open daily from 10:00 AM, it stocks a wide array of products,
including skate decks, bindings, boots, and apparel tailored for active lifestyles. Shoppers praise the store for its knowledgeable
staff and diverse selection, with one reviewer noting it’s a top choice for boarders hunting for new gear. As of December 2025, with
the holiday season in full swing, this location is ideal for picking up gifts like limited-edition hoodies or snow accessories,
especially given Syracuse’s snowy winters.
The store’s placement in Destiny USA—New York’s largest mall—integrates it into a hub of activity, where visitors can combine shopping
with attractions like indoor go-karting or the nearby Syracuse Skatepark for testing out new purchases.
Expanding Reach: Zumiez Locations Within 100 Miles
Zumiez’s presence extends beyond Syracuse, serving communities across Central New York within a roughly 100-mile radius. This coverage
ensures action sports fans from smaller towns to nearby cities have access to quality gear without traveling far. Here’s a roundup of
key locations:
• Zumiez Sangertown Square, New Hartford (about 45 miles east)
Zumiez 1 Sangertown Square, Suite R12
Routes 5 & 5A, R12
New Hartford, NY 13413
315-266-0612
This store is conveniently near Utica and appeals to the Mohawk Valley crowd.
It’s close to local skate spots and offers the same fresh drops, with hours aligning to mall schedules for easy visits.
• Zumiez Greece Ridge Center, Rochester (about 87 miles west)
454 Greece Ridge Center Drive,
Rochester, NY 14626
585-720-1570
this Zumiez caters to the vibrant Rochester scene, known for its urban parks and winter sports proximity to the Finger Lakes. It’s a
staple for western New Yorkers, emphasizing skate and streetwear.
• Zumiez Oakdale Commons, Johnson City (about 70 miles south):
601-635 Harry L Drive, Suite 94
Johnson City, NY 13790
607-729-5186
This location supports the Southern Tier’s growing action sports community. With Binghamton’s mix of college vibes from nearby SUNY
schools, it’s popular among students seeking affordable, trendy options.
• Zumiez at Salmon Run Mall, Watertown (about 70 miles north):
21182 Salmon Run Mall Loop West,
Watertown, NY 13601
315-779-1255
This northern outpost serves the North Country, where snow sports dominate. It’s perfect for gearing up for nearby Tug Hill snowboarding or local skate events.
These stores receive new inventory daily, ensuring variety, and often participate in national Zumiez promotions like back-to-school deals or holiday exclusives.
Why Zumiez Resonates in Central New York
Zumiez isn’t just about selling products—it’s about building a lifestyle. In an area like Syracuse and Onondaga, where winters bring
heavy snow and summers invite outdoor exploration, the chain’s focus on durable, stylish gear fits perfectly. From supporting local
riders through sponsorships to hosting in-store events (though note: the Ithaca location closed in early 2024, shifting traffic to
nearby spots), Zumiez helps cultivate a sense of community. Whether you’re a beginner grabbing your first deck or a seasoned pro
updating your setup, these stores provide expertise without the hard sell.
For residents and visitors alike, exploring Zumiez in Central New York means tapping into a global brand with local accessibility. With
convenient locations dotted across the region, it’s easier than ever to stay equipped for whatever adventure comes next. Check out
their website for current hours and deals, or head in for that personal touch—your next board might be waiting.
Also Check our Cookbook recipes put together by a small town Ladies Auxiliary in 1975.